Category Archives: Uncategorized

  • Would You Pay For a Facebook Post?

    Facebook is something we all have in common, because everyone has one. After you meet someone for the first time, it is acceptable to add them as a friend on Facebook. Even if it is likely that you will never meet that person again, you can always go back and “catch up” with them by [...]

  • Why Inbound Marketing? Smart Marketing

    In my last post I talked about the difference between inbound marketing and outbound marketing. In this post I am going to tell you why I am a big believer of inbound marketing. To recap on what inbound marketing is: inbound marketing is an internal way to make you and/ or your company be found [...]

  • Are Tablets a Good Business Tool?

    In the next year, we can probably expect tablets to become one of the most useful business tools for businesses.  Desktop computers will still hold their ground, but tablets are quickly replacing laptops in 2012 The iPad may still be the King of the Tablets, but when deciding on which tablet to invest in, here are a [...]

  • Expand Your Business in a World Powered by Text

    Improving the functionality of your business can be easily accomplished by using the most powerful resource available: text.  Check out these simple ways you can expand your business today: Text Your Customers If you have customers who use the text messaging capabilities of their cell phones, you should take advantage of this opportunity to get [...]

  • Quick and Dirty Marketing Tips for Busy People

    As a media and marketing company, we have heard every excuse in the book for why people don’t implement an online marketing strategy for their small business.  But the one excuse heard most is “I don’t have the time.”  If this sounds like something you’ve uttered in the past six months, there is a cure! [...]

  • Why Fitness and Wellness Professionals Are Invisible Online

    Gone are the days of the Yellow Pages. Can you remember the last time you looked-up something in the phone book? Neither can your clients. The internet has made the phone book an endangered species. So, if you’re not findable by your prospective clients when they Google “fitness and wellness professionals” you don’t exist to [...]

  • Inbound Marketing Blueprint: Keywords

    Design a keyword and content strategy. This is where you start to build the content marketing blueprint of your inbound marketing plan. Keywords or keyword phrases are what someone searching for your product or service would type into Google (or yahoo or Bing). This is why you create your underlying marketing message first. Think about the [...]