After you have written a dashingly good blog, the next question is: Now what? Mediocre bloggers think as long as you are pushing out content people must be seeing it. If you are getting solid feedback from comments or reblogs then that is a safe assumption. But, if you feel you are not reaching as many readers [...]
Many people have heard the theory proposed by Malcolm Gladwell that it takes 10,000 hours of dedication and practice to become an expert at anything. In a 40 hour work week, assuming you work all 52 weeks, to reach that 10,000 mark it would take you 5 years to become an expert in any given [...]
Last night you were probably watching one of three things: The NLCS playoff game, the MNF game, or the final Presidential Debate. Granted, the results showed that this was the least viewed out of the three debates; that statistic was moot in comparison to the Social Media activity due to the candidates’ challenges to the [...]
Keywords in a blog do not just show the reader that you have an impressive vocabulary, it is the reason the reader is, most likely, reading your blog in the first place. When you are thinking of writing a blog or designing a new landing page for your company, make sure you implement the right [...]
A lot of websites use different types of tactics to attract customers. Some ways are obvious such as ads or offering special discounts, but others are much more subtle. One of the ways to intrigue customers without shoving it in their face is a Call-to-Action button. Though the name might not be familiar, it’s something [...]
In 2011, Google had over 2 billion searches per day, making it the biggest powerhouse for search engines in the world. With numbers as glaring as that, marketers needed to find out how to harness the search engine giant. As the saying goes, “if you can’t beat them, join them”, innovative marketers began to see [...]
Since the Internet boom and the creation of social media the word marketing has grown some new branches in the last past decade. One of these new growths is call Inbound Marketing. So, what is inbound marketing? Inbound Marketing is an internal way to make you and/ or your company be found and earning the [...]
Most companies still use the old-fashioned marketing method of Outbound Marketing. Outbound Marketing, essentially, is when companies constantly throw money at mass emails, cold calls, trade shows, and different forms of advertising. They assume that because they are putting “good” in, they will get “good” out; which more and more enlightened companies are finding out, [...]
At the end of this month, we will actually be observing February 29, a day usually not in our yearly calendars. But do you know the reasoning behind leap year? Basically, it takes the Earth 365 days and 6 hours to complete an entire revolution around the sun. Therefore, leap day occurs every 4 years [...]
This Valentine’s Day, show your blog some Love by following these simple steps: Love your blog by updating on a weekly basis – if you don’t, who else will? Answer and respond to the comments left by your loving readers Make sure your sharing buttons are up to date with the latest social media sites (Google+ and [...]