In the past ten years, due to a dramatic increase in consumer technologies, VCR’s, busy signals and floppy disks have all been replaced with Tweeting, iPads and Wi-Fi. Thanks to the concentrated internet age we live in, the last three words have concrete meaning, even to those who do not utilize them. In turn, marketing [...]
Most companies still use the old-fashioned marketing method of Outbound Marketing. Outbound Marketing, essentially, is when companies constantly throw money at mass emails, cold calls, trade shows, and different forms of advertising. They assume that because they are putting “good” in, they will get “good” out; which more and more enlightened companies are finding out, [...]
The unemployment rate for professional and business services continues to be at 9.2% which is higher than the national average by almost a full percentage point. At Louve Notes Media Group, instead of dwelling on the problem, we’ve decided to be the solution. Introducing S.E.E.D. Sustained Employment and Educational Development. S.E.E.D is a membership program [...]
As a marketing and media company, we are all about being honest in our marketing ways and tactics. This past week, I’ve noticed that a mysterious “MikeLike” button has creeped into my favorite Chrome browser. It appears when I right click on an image, as shown: It also appears when I’m using a Chrome extension [...]
As a media and marketing company, we have heard every excuse in the book for why people don’t implement an online marketing strategy for their small business. But the one excuse heard most is “I don’t have the time.” If this sounds like something you’ve uttered in the past six months, there is a cure! [...]
Marketing lessons for small business from The Duck Song: The Duck Song is a three minute illustration of how quickly a prospective customer relationship can go wrong. When I first watched this video, I missed the glaring small business lessons that are apparent throughout, particularly the interaction between the man and his potentially loyal customer. [...]
At the end of this month, we will actually be observing February 29, a day usually not in our yearly calendars. But do you know the reasoning behind leap year? Basically, it takes the Earth 365 days and 6 hours to complete an entire revolution around the sun. Therefore, leap day occurs every 4 years [...]
This Valentine’s Day, show your blog some Love by following these simple steps: Love your blog by updating on a weekly basis – if you don’t, who else will? Answer and respond to the comments left by your loving readers Make sure your sharing buttons are up to date with the latest social media sites (Google+ and [...]
More Traffic – Less Time More traffic means more monetary income for your business. The more people know about what services your small business offers, the more likely they are to become a new client. When more people know about who you are and what you do, they are more likely to recommend your business [...]
Essentially, the word “mobile” means capable of being moved. When you think of marketing and advertising, you may not necessarily associate those two words together. But in this day in age, when almost every single person walking down the street carries the Internet in their pockets, you as a small business owner need to take [...]