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In this hilariously pitiful video, our business never tells the client the one crucial word that sets up this whole video. Our business needed to say “fall back”, instead of “fall down” even though it was implied to everyone else, the client is “blindly” listening to every word and when you are not completely clear [...]
After you have written a dashingly good blog, the next question is: Now what? Mediocre bloggers think as long as you are pushing out content people must be seeing it. If you are getting solid feedback from comments or reblogs then that is a safe assumption. But, if you feel you are not reaching as many readers [...]
Last week Twitter announced the launch of their new app, Vine, via their blog. The app has undergone early hiccups and scrutiny for some “human errors” but has since removed the problem. The app features looped six second videos that users can post about everyday activities and label them with the Twitter hashtag. The setup [...]
Many people have heard the theory proposed by Malcolm Gladwell that it takes 10,000 hours of dedication and practice to become an expert at anything. In a 40 hour work week, assuming you work all 52 weeks, to reach that 10,000 mark it would take you 5 years to become an expert in any given [...]
Last weekend Johnny Manziel, or Johnny “Football” as the college world knows him by, was announced as the 2012 Heisman Trophy winner. What is so significant and special about this year’s award is that it was between a defensive player, Manti Te’o, and the freshman quarterback, Johnny Manziel (Sorry Collin Klein, it wasn’t in the cards). The [...]
Last night you were probably watching one of three things: The NLCS playoff game, the MNF game, or the final Presidential Debate. Granted, the results showed that this was the least viewed out of the three debates; that statistic was moot in comparison to the Social Media activity due to the candidates’ challenges to the [...]
Facebook is something we all have in common, because everyone has one. After you meet someone for the first time, it is acceptable to add them as a friend on Facebook. Even if it is likely that you will never meet that person again, you can always go back and “catch up” with them by [...]
Keywords in a blog do not just show the reader that you have an impressive vocabulary, it is the reason the reader is, most likely, reading your blog in the first place. When you are thinking of writing a blog or designing a new landing page for your company, make sure you implement the right [...]
A lot of websites use different types of tactics to attract customers. Some ways are obvious such as ads or offering special discounts, but others are much more subtle. One of the ways to intrigue customers without shoving it in their face is a Call-to-Action button. Though the name might not be familiar, it’s something [...]
In 2011, Google had over 2 billion searches per day, making it the biggest powerhouse for search engines in the world. With numbers as glaring as that, marketers needed to find out how to harness the search engine giant. As the saying goes, “if you can’t beat them, join them”, innovative marketers began to see [...]